Comments on: Some game thieves pay for their crime http://www.bruceongames.com/2008/09/23/some-game-thieves-pay-for-their-crime/ A veteran's view on marketing games Sat, 21 Nov 2009 09:32:52 -0800 http://wordpress.org/?v=2.8.5 hourly 1 By: Chris T http://www.bruceongames.com/2008/09/23/some-game-thieves-pay-for-their-crime/comment-page-1/#comment-3338 Chris T Thu, 25 Sep 2008 00:03:53 +0000 http://www.bruceongames.com/?p=916#comment-3338 I think it is easy to try and attack what you don't understand. I say understand the reasons why and market appropriately. My recent research into film piracy has shown that these people are not just "thieves" as you call them and can be marketed to. No doubt some people are going to pirate no matter what, but as far as distribution methods go the pirates beat you to it, they made it easier and more convenient to access your content from their homes. Now you are faced with changing the habits of these "thieves". If movie and game distributers had formalised these distribution platforms as technology developed we'd see a lot less of this casual piracy. I think it is easy to try and attack what you don’t understand. I say understand the reasons why and market appropriately.

My recent research into film piracy has shown that these people are not just “thieves” as you call them and can be marketed to.

No doubt some people are going to pirate no matter what, but as far as distribution methods go the pirates beat you to it, they made it easier and more convenient to access your content from their homes. Now you are faced with changing the habits of these “thieves”. If movie and game distributers had formalised these distribution platforms as technology developed we’d see a lot less of this casual piracy.

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