Comments on: Microsoft’s Zune community team have a problem http://www.bruceongames.com/2008/07/30/microsofts-zune-community-team-have-a-problem/ A veteran's view on marketing games Fri, 23 Sep 2011 19:01:38 +0000 hourly 1 By: Mushfiqur Rahman http://www.bruceongames.com/2008/07/30/microsofts-zune-community-team-have-a-problem/comment-page-1/#comment-2889 Mushfiqur Rahman Thu, 31 Jul 2008 11:08:29 +0000 http://www.bruceongames.com/?p=677#comment-2889 Another example of a marketing effort gone wrong. Stop sc*****ng up Microsoft. But I doubt whether MS is really to blame here. I guess the guy really got his hopes too high. When you're making millions of dollars in revenue and have a huge hierarchy of executives, managers as MS has, there is sure to be a mishap here and there. I guess it's easier to defame MS than write something positive for it. Afterall, most people think that MS is evil. As I wrote in my article http://www.gamersworldbd.com/2008/07/piss-off-gamers.html "Anything with Microsoft (or Vista) in the headline and defaming the company is a surefire way to get attention. Who cares if its chairman is the largest donator to charity. So what if almost everyone uses Windows, Microsoft Office and Internet Explorer (although Firefox is gaining). The point is they can’t do anything right and makes a great topic to stir up the hornets nest." Just for the record, I bought an Ipod and love it. Another example of a marketing effort gone wrong. Stop sc*****ng up Microsoft. But I doubt whether MS is really to blame here. I guess the guy really got his hopes too high. When you’re making millions of dollars in revenue and have a huge hierarchy of executives, managers as MS has, there is sure to be a mishap here and there.

I guess it’s easier to defame MS than write something positive for it. Afterall, most people think that MS is evil. As I wrote in my article http://www.gamersworldbd.com/2008/07/piss-off-gamers.html “Anything with Microsoft (or Vista) in the headline and defaming the company is a surefire way to get attention. Who cares if its chairman is the largest donator to charity. So what if almost everyone uses Windows, Microsoft Office and Internet Explorer (although Firefox is gaining). The point is they can’t do anything right and makes a great topic to stir up the hornets nest.”

Just for the record, I bought an Ipod and love it.

]]> By: woodins http://www.bruceongames.com/2008/07/30/microsofts-zune-community-team-have-a-problem/comment-page-1/#comment-2884 woodins Wed, 30 Jul 2008 20:32:45 +0000 http://www.bruceongames.com/?p=677#comment-2884 LOL i cant blame MS. Trying to crack this market, when it is effectively sewn up by Apple is hard enough without having this guy associated with their product. Imagine if he was promoted as the "unofficial" poster boy. What would be the tag line? "Buy the Zune! For all you dangerously over-weight, 30+ social misfits who have probably never slept with a living women, and still live with your psycotic, "she's also mah sister" ,agrophobic mother!" I have never worked in marketing, but i have got a feeling it wouldn't make the same impact as those really funky silhoutte ads Apple use. I've been wrong before though, maybe Ballmer is warming up the private jet as we speak . . . . . . LOL i cant blame MS. Trying to crack this market, when it is effectively sewn up by Apple is hard enough without having this guy associated with their product. Imagine if he was promoted as the “unofficial” poster boy. What would be the tag line? “Buy the Zune! For all you dangerously over-weight, 30+ social misfits who have probably never slept with a living women, and still live with your psycotic, “she’s also mah sister” ,agrophobic mother!”

I have never worked in marketing, but i have got a feeling it wouldn’t make the same impact as those really funky silhoutte ads Apple use. I’ve been wrong before though, maybe Ballmer is warming up the private jet as we speak . . . . . .

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