Comments on: Here come the big hard drive Xbox 360s http://www.bruceongames.com/2008/04/07/here-come-the-big-hard-drive-xbox-360s/ A veteran's view on marketing games Sat, 07 Nov 2009 20:53:25 -0800 http://wordpress.org/?v=2.8.5 hourly 1 By: Zin Armagadan http://www.bruceongames.com/2008/04/07/here-come-the-big-hard-drive-xbox-360s/comment-page-1/#comment-6039 Zin Armagadan Sat, 03 Oct 2009 04:23:34 +0000 http://www.bruceongames.com/2008/04/07/here-come-the-big-hard-drive-xbox-360s/#comment-6039 Why did the XBox 360 choose to make special hard drives? lol. I'm so glad I got a PS3, they are so much better xD Why did the XBox 360 choose to make special hard drives? lol. I’m so glad I got a PS3, they are so much better xD

]]> By: Denis Baldwin http://www.bruceongames.com/2008/04/07/here-come-the-big-hard-drive-xbox-360s/comment-page-1/#comment-4047 Denis Baldwin Thu, 22 Jan 2009 22:15:45 +0000 http://www.bruceongames.com/2008/04/07/here-come-the-big-hard-drive-xbox-360s/#comment-4047 Bruce - Three things about your post. 1. You're absolutely right all around. Downloadable content as a business model is where the world is headed. Look at Netflix. Look at iTunes. Look at any number of companies that realize that the hardware is cheap and a one-time sale, while the software/programming is something you can charge for constantly. 2. I recently got a 360 (with a 20GB) and was thinking of putting a bigger drive in it. I have a 500GB 2.5" SATA drive here. Will that work? Will it see the whole 500GB? 3. One last question, and this is about your blog. How do you make those awesome social networking icons work? I've had so much trouble getting them to go on my own blog that I'm about to give up. Bruce – Three things about your post.

1. You’re absolutely right all around. Downloadable content as a business model is where the world is headed. Look at Netflix. Look at iTunes. Look at any number of companies that realize that the hardware is cheap and a one-time sale, while the software/programming is something you can charge for constantly.

2. I recently got a 360 (with a 20GB) and was thinking of putting a bigger drive in it. I have a 500GB 2.5″ SATA drive here. Will that work? Will it see the whole 500GB?

3. One last question, and this is about your blog. How do you make those awesome social networking icons work? I’ve had so much trouble getting them to go on my own blog that I’m about to give up.

]]> By: Paul Tunney http://www.bruceongames.com/2008/04/07/here-come-the-big-hard-drive-xbox-360s/comment-page-1/#comment-1743 Paul Tunney Thu, 17 Apr 2008 17:17:25 +0000 http://www.bruceongames.com/2008/04/07/here-come-the-big-hard-drive-xbox-360s/#comment-1743 The pricing of the XBOX hard drive is a disgrace compared to the PS3. They need to resolve that problem or they may prefer it that way... and alienate their customers. Retailers need profitable product and the consoles are a loss leader. It is all down to attachment sales. Also, you have railed against bit-torrent and piracy. MP3s would not be as popular as they are were it not for piracy. At the height of the MP3 Napster piracy arguement the recording industry issued two news releases. One complained about how much money they were losing to piracy, the other announced that Eminem had the fastest selling CD ever, this came a matter of weeks after Britney had set the record. Two artists whose main appeal was the exact bracket that the music industry were accusing of ripping them off. Apple would not be as successful as they are now were it not for MP3s therefor piracy. BBC distribute their TV via modified bittorrent. The BBC arguably used bittorrent to promote Dr Who worldwide and it worked for them. Microsoft's software distribution model has to go the same way. I should get lots of little pieces of the demo that I want from lots of people quickly, not wait a lifetime for Microsoft's servers to deliver the identical content to me and thousands of others at the same time. Like MP3 before it, bittorrent has moved out of the realm of the geeks and into the mainstream, it has achieved this by providing a desirable (yet totally illegal) content. The illegal part is being actively killed by politicians and telco's. Bittorrents technology will be picked up by Corporations and used to massively boast their profits. It is hardly worth talking about. Right now the geeks are probably using something that cannot be tracked and works much fasted than bittorrent and so the cycle will repeat. Steam is the solution... Wish I could buy stocks in Valve! The pricing of the XBOX hard drive is a disgrace compared to the PS3. They need to resolve that problem or they may prefer it that way… and alienate their customers. Retailers need profitable product and the consoles are a loss leader. It is all down to attachment sales.

Also, you have railed against bit-torrent and piracy. MP3s would not be as popular as they are were it not for piracy. At the height of the MP3 Napster piracy arguement the recording industry issued two news releases. One complained about how much money they were losing to piracy, the other announced that Eminem had the fastest selling CD ever, this came a matter of weeks after Britney had set the record. Two artists whose main appeal was the exact bracket that the music industry were accusing of ripping them off.

Apple would not be as successful as they are now were it not for MP3s therefor piracy. BBC distribute their TV via modified bittorrent. The BBC arguably used bittorrent to promote Dr Who worldwide and it worked for them.

Microsoft’s software distribution model has to go the same way. I should get lots of little pieces of the demo that I want from lots of people quickly, not wait a lifetime for Microsoft’s servers to deliver the identical content to me and thousands of others at the same time.

Like MP3 before it, bittorrent has moved out of the realm of the geeks and into the mainstream, it has achieved this by providing a desirable (yet totally illegal) content. The illegal part is being actively killed by politicians and telco’s. Bittorrents technology will be picked up by Corporations and used to massively boast their profits.

It is hardly worth talking about. Right now the geeks are probably using something that cannot be tracked and works much fasted than bittorrent and so the cycle will repeat.

Steam is the solution…
Wish I could buy stocks in Valve!

]]> By: Dudley http://www.bruceongames.com/2008/04/07/here-come-the-big-hard-drive-xbox-360s/comment-page-1/#comment-1681 Dudley Thu, 17 Apr 2008 10:38:11 +0000 http://www.bruceongames.com/2008/04/07/here-come-the-big-hard-drive-xbox-360s/#comment-1681 I think Bruce means "Easily replaceable with an official upgrade", which it absolutely is. There's a lack of choice on what those upgrades are but it's certainly easy to take advantage of them. I think Bruce means “Easily replaceable with an official upgrade”, which it absolutely is. There’s a lack of choice on what those upgrades are but it’s certainly easy to take advantage of them.

]]> By: mattia http://www.bruceongames.com/2008/04/07/here-come-the-big-hard-drive-xbox-360s/comment-page-1/#comment-1458 mattia Mon, 07 Apr 2008 10:37:56 +0000 http://www.bruceongames.com/2008/04/07/here-come-the-big-hard-drive-xbox-360s/#comment-1458 "And because the 360 hard drive is easily removable existing owners can easily upgrade to take advantage of the bigger drives." Sorry but I think you got it wrong here. If you want to change the HD in the X360, you have to buy another "special HD for X360" (i.e. a HD in a proprietary box that will cost you 10 times more than a normal HD) and use a special cable to copy the datas from your old HD to the new one. It's not impossible, but it's not extremely easy. On PS3 it is. Forst of all you have to copy your datas to an external backup USB-HD/PC/etc, then open your console and change the HD with a normal one you can buy in every store. The manual shows you how to do it and it's extremely easy. One screw and it's done :) So, it's way, way easier (and even more cheaper) for a PS3 user to upgrade his console. Plus you can decide the size of your HD, not Sony or MS. That said, if MS will start releasing something good in the Italian marketplace too, I'll probably buy a larger HD for my X360. Until then, 20GB are more than enough :) “And because the 360 hard drive is easily removable existing owners can easily upgrade to take advantage of the bigger drives.”

Sorry but I think you got it wrong here. If you want to change the HD in the X360, you have to buy another “special HD for X360″ (i.e. a HD in a proprietary box that will cost you 10 times more than a normal HD) and use a special cable to copy the datas from your old HD to the new one. It’s not impossible, but it’s not extremely easy.

On PS3 it is.
Forst of all you have to copy your datas to an external backup USB-HD/PC/etc, then open your console and change the HD with a normal one you can buy in every store. The manual shows you how to do it and it’s extremely easy. One screw and it’s done :)

So, it’s way, way easier (and even more cheaper) for a PS3 user to upgrade his console. Plus you can decide the size of your HD, not Sony or MS.

That said, if MS will start releasing something good in the Italian marketplace too, I’ll probably buy a larger HD for my X360. Until then, 20GB are more than enough :)

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