
It is Codemasters disasters season. A series of articles analysing some of the things that went wrong at Codemasters and why. Useful postmortems for anyone in the industry. It is a lot cheaper and less painful to learn from other people’s mistakes.
A veteran’s view on marketing games
March 12th, 2008 | Housekeeping

It is Codemasters disasters season. A series of articles analysing some of the things that went wrong at Codemasters and why. Useful postmortems for anyone in the industry. It is a lot cheaper and less painful to learn from other people’s mistakes.
I'm Bruce Everiss, a veteran games industry marketer. Find out more.
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5 comments ↓
Great news!
You’re going to fit all the Codies disasters in to one week’s worth of posts?!? Good luck with that!
Bruce - GREAT NEWS!!!!
How’s your ferrari by the way Bruce?
Just had it serviced, it’s going great.
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