Comments on: Industry Consolidation in the News http://www.bruceongames.com/2007/09/26/industry-consolidation-in-the-news/ A veteran's view on marketing games Mon, 22 Mar 2010 12:40:37 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Bruce http://www.bruceongames.com/2007/09/26/industry-consolidation-in-the-news/comment-page-1/#comment-262 Bruce Tue, 09 Oct 2007 19:26:24 +0000 http://www.bruceongames.com/2007/09/26/industry-consolidation-in-the-news/#comment-262 Thanks for this. We have already seen digital distribution in music with iTunes and the like. Ever increasing broadband speeds and clever techniques such as in Steam will kill off physical product. There will be no need for it and with digital download of games you can offer so much more. Thanks for this.
We have already seen digital distribution in music with iTunes and the like. Ever increasing broadband speeds and clever techniques such as in Steam will kill off physical product. There will be no need for it and with digital download of games you can offer so much more.

]]> By: a714generation http://www.bruceongames.com/2007/09/26/industry-consolidation-in-the-news/comment-page-1/#comment-192 a714generation Thu, 27 Sep 2007 20:19:07 +0000 http://www.bruceongames.com/2007/09/26/industry-consolidation-in-the-news/#comment-192 I defintely think that digital distribution is going to take over in the next ten to fifteen years, to the exclusion of the "video game store". They won't go away completely, but they'll decline, and publishers will adapt. The only thing that can stop it is retailers who don't want to see themselves cut out of the picture. The possiblity of digital distribution of media to the mainstream consumer is a frightening concept, even to the big chains. One wonders if Best Buy and Walmart would even let something like that happen. But I think that the convienence of it all will win out eventually as more and more people move into having a central media space in their home which is connected to the internet. I defintely think that digital distribution is going to take over in the next ten to fifteen years, to the exclusion of the “video game store”. They won’t go away completely, but they’ll decline, and publishers will adapt.

The only thing that can stop it is retailers who don’t want to see themselves cut out of the picture. The possiblity of digital distribution of media to the mainstream consumer is a frightening concept, even to the big chains.

One wonders if Best Buy and Walmart would even let something like that happen. But I think that the convienence of it all will win out eventually as more and more people move into having a central media space in their home which is connected to the internet.

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